Artificial Food Dyes (And Why We Won't Use Them!)

In most countries, food receive extra color from natural sources like fruits and vegetables. However, in the United States we use unnatural artificial food dyes to add a bright and unusual tone to already unhealthy drinks and snacks. In a world where we have become more aware of what we are consuming, artificial food dyes should be eliminated and illegal.

According to healthline, there are a handful of artificial dyes in the United States that are considered to be toxic and are used often. The worst part about artificial food dyes is that they aren’t just being used in baked goods and candy, but they are also being pumped into fruits and vegetables to make them more appealing. But, bright appealing colors are not worth the health of the American people. Artificial food dyes are now being linked to hyperactive behavior in children, allergic reactions, cancer, and possible birth defects (healthline). Companies are willing to risk our health for an unnatural color that is supposed to help a food look more “natural” or “fun.”

The obvious solution to this issue is to use naturally sourced dyes, when we want to add color to our products. For example, at the Tipsy Bean we will be using different types of matcha tea to add a colorful affect to our beverages and pasties. One of these is blue matcha tea, which is made from the butterfly pea flower. Adding this tea is actually beneficial to your health, because it’s loaded with antioxidants that help lower risk of infection and is great for your heart. Using natural food dyes is safer than what we typically use in the United States and should be the only option in the future.


Tipsy Bean